
EVENT DESCRIPTION:
Topic
WCA CROSS TALK SERIES - DIGITALISING ACCESS TO COFFEE FINANCE: Where is the beef?
Time
Wednesday, 24 February 2021 3:00 pm - 5:30 pm GMT/10:00 am - 12:30 pm EST
Description
World Coffee Alliance (WCA) presents WCA CROSS TALK SERIES - A powerful combination of two panels from global leaders and trusted brands, with Keynote from Mastercard, Inspirational Talk from GrainChain, rolled into one big and exciting event.
Panel One: DESIGNING ECO-SYSTEMS FOR THE FUTURE OF COFFEE FINANCE
This panel will focus on the importance of working capital in financing the coffee value chain, both short and long term, and will address some of its challenges in sustainability and diversification.
Panel Two: HARNESSING POTENTIAL BENEFITS OF DIGITAL INNOVATION
Digital technologies like Blockchain and Digital payments play a critical role in turning challenges into opportunities, but for it to succeed, it needs a buy-in from the smallholder farmer - who is at the heart of this transformative innovation.
Keynote:
Laura Mackenzie, SVP Financial Inclusion and Global Consumer Product, Mastercard
Inspirational Talk:
Luis Macias, CEO and Founder, GrainChain
Moderator:
Dr Rocco Macchiavello, Associate Professor, LSE
Panellists - Panel One:
Chris Brett, Lead Agribusiness Specialist, World Bank Group
Gerardo Patacconi, Head of Operations, International Coffee Organization (ICO)
Juan Esteban Orduz, President, Colombian Coffee Federation Inc. FEDECAFE (North America)
Peter Onguka, Head of Lending, Africa, Root Capital
Blanca María Castro, Chapter Relations Manager, International Women’s Coffee Alliance (IWCA)
Panellists - Panel Two :
Dr Panos Varangis, Principal Agriculture Finance Specialist, International Finance Corporation (IFC)
Catalina Eikenberg, Head of Sustainable Business Unit, Neumann Kaffee Gruppe (NKG)
Anthony Day, Blockchain Partner, Global Business Services, IBM UK and Ireland
Dr Fred Kawuma, Secretary General, Inter-African Coffee Organisation (IACO)
Luis Macias, CEO and Founder, GrainChain
2.REGISTER LINK:
https://zoom.us/webinar/register/WN_AJEXb_RkSAaQ7sUCpLPmvQ
3.MARKETING MATERIALS (WE HAVE SENT TO YOU VIA WETRANSFER, PLEASE DOWNLOAD BEFORE 15th February 2021), INCLUDING:
Video Poster
Gif Poster
Image Poster
4.WE WILL BE MARKETING AND UPDATING ON OUR SOCIAL MEDIA PLATFORMS AND WEBSITE, PLEASE STAY TUNED
OUR SOCIAL MEDIA ACCOUNT:
LinkedIn | World Coffee Alliance https://www.linkedin.com/company/worldcoffeealliance/
YouTube | World Coffee Alliance https://www.youtube.com/channel/UCbUTtqgxTtQj9nkKTAf_AQg
Facebook | World Coffee Alliance https://www.facebook.com/World-Coffee-Alliance-101789427994924/
Twitter | @WCoffeeAlliance https://twitter.com/WCoffeeAlliance
Instagram | @worldcoffeealliancehq https://www.instagram.com/worldcoffeealliancehq/?hl=en
OUR WEBSITE: www.worldcoffeealliance.com